ARDOtools

Etsy Profit Calculator

Work out what an Etsy sale actually leaves you after materials, your own labour, postage, ads and the platform’s cut — and the margin that represents, which is the number that tells you whether the shop works.

Inputs

Result

Planning estimate only. Replace assumptions with your real costs, contracts, taxes, and market conditions.

How it works

  1. Enter what the order brings in

    The sale price field is what the fee percentage is applied to, so if the buyer pays you separately for postage, add it here. Etsy charges its transaction fee on the whole order including shipping, and leaving that out understates the fee.

  2. Enter what it costs you

    Materials, the hours you put in, the postage you actually pay, ads and anything else. Labour is a real cost even when you are the one doing it, and it is the field most handmade sellers leave at zero.

  3. Read the margin, not just the profit

    A $6 profit on a $12 item and on a $90 item are very different businesses. The margin is shown next to the profit for that reason, and it is the figure worth tracking across listings.

Who this is for

Pricing a new listing

The tool runs forwards, so raise the sale price until the margin shown is the one you need. That is the price to start from, before deciding what the market will carry.

Checking an old listing

Costs drift and fees change. A listing priced two years ago may now be breaking even, and nothing about the shop will tell you until you check.

Deciding on free shipping

Absorbing postage is a price cut, not a marketing choice. Move the postage out of the buyer’s side and into your costs, and the margin shows how big a cut it is.

Costing your own time

Labour is the cost most handmade sellers leave out, which is how a shop stays busy and broke. Put an honest hourly figure in even if you never intend to hire.

Questions

What fees does Etsy actually charge?
As of September 2026, Etsy charges $0.20 per listing, a 6.5% transaction fee on the order total including shipping, and payment processing that is 3% + $0.25 in the US. Processing varies by country, and Etsy changes its rates, so check your own Payment account for the numbers that apply to you and enter those.
There is no field for the fixed fees — where do they go?
In Other costs. The fee input here is a single percentage, so the per-listing charge and the fixed part of payment processing have nowhere else to sit. Adding them there per sale is the closest this gets, and it matters most on cheap items, where fixed fees are a far larger share of the price than the percentage is.
Why is my profit lower than the price minus materials?
Because the fees apply to the whole order, shipping included, and because your time is a real cost. Both are easy to leave out and both are usually the difference between a healthy margin and a thin one.
Should I include my own labour?
Yes, if you ever want to hire or scale. A price that only works because you are not paying yourself is a price that stops working the moment someone else makes the item.
What is the reserve field for?
A share of each sale held back for returns, breakages, disputes or a payment reserve the platform places on a new shop. It defaults to zero because it does not apply to everyone; if returns are normal in your category, it should not stay there.
What about Offsite Ads fees?
Etsy charges an advertising fee when a sale comes through its own off-site advertising, and the rate depends on your annual revenue. It applies only to those orders, so it does not belong in the fee percentage for every sale. Check the current rate on Etsy’s own fees page and run a separate calculation with it added if you want the worst case.
How is the price for my target margin worked out?
Costs are a fixed amount per sale while fees and the reserve are a share of the price, so the price has to cover the costs and still leave the target share. It is the costs divided by one minus fees, reserve and target margin, each as a fraction. At the defaults that is 22 dollars of costs divided by 0.6, about 36.67 dollars.
What is the break-even price?
The lowest price at which a sale makes no loss: costs divided by one minus the fee and reserve percentages. Anything below it loses money on every order, however many you sell. The figure is shown to the cent because on cheap items a few cents decide whether there is any profit at all.

New to Etsy? Start with the beginner's guide.

New to Etsy fees? See every deduction worked through on a real order, with and without Offsite Ads.